We are exposing Big Oil’s playbook that they’ve used for decades. From slick ad campaigns to infiltrating classrooms, these tricks are designed to protect profits, delay climate action, and convince the public that oil and gas are here to stay. For too long, Big Oil has shaped Canada’s climate story. It’s time to tell the truth.
On Thursday, October 23, join Environmental Defence for a live, one-hour webinar that reveals ten key tactics the fossil fuel industry uses to shape opinion, influence decision-makers and block climate progress while securing public acceptance and a social licence to operate. Most importantly, you’ll learn how to spot these tactics in action.
Event Details:
Date: Thursday, October 23, 2025
Time: 7:00–8:00 PM EST
Where: Online via Zoom (link provided upon registration)
Speakers:
- Emily Eaton: Professor at the University of Regina, expert on fossil fuel influence in Canadian communities.
- Mary Stewart: Climate justice advocate exposing industry front groups.
- Martin Lukacs: Investigative journalist uncovering Big Oil’s political playbook and the revolving door in Ottawa.
Moderator: Emilia Belliveau, Energy Transition Program Manager for Environmental Defence
What you’ll learn:
- The hidden ways industry influences politics, media, and even education.
- The tactics companies use to influence government decisions, including a detailed examination of select strategies.
- How to spot fossil fuel tactics in our daily lives.
The fossil fuel industry has been running the same plays for decades. On October 23, we’ll expose them and give you the tools to call them out.
Register Now to reserve your spot to Expose the Playbook!
